Far more teams talk about category management than successfully carry it out, but is the challenge one of talent or scale? It is certainly one of the more creative processes procurement engages in, which opens the door to more value creation - as long as procurement has the right metrics and KPIs guiding their work.
In this week’s episode, we bring you a session from our recent AOP Digital Outcomes 2022 virtual event. Kelly Barner was joined by Gary Levitan from WeWork and Remko Van Hoek from the University of Arkansas to discuss whether or not category management initiatives can be executed at scale.
Key takeaways from the interview include: