Info

Art of Procurement

Learn from Procurement Experts. Host Philip Ideson talks with thought leaders who share the trends, strategies and tactics that you can lever to elevate the role of procurement - and your career.
RSS Feed Subscribe in Apple Podcasts
Art of Procurement
2022
September
August
July
June
May
April
March
February
January


2021
December
November
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February
January


2015
December
November


Categories

All Episodes
Archives
Categories
Now displaying: Page 1
Apr 26, 2016

I strongly feel that we can learn as much from people who are outside procurement as inside procurement, and that is definitely the case in today’s show. My guest today is Anna Spady, the Marketing Manager and Inbound Strategist for RFP365.

In today’s episode, I explore how procurement can learn from Marketing best practices in terms of how you can build strong relationships, and advocates, from people who may initially resist talking to you. It is the classic problem that we have in connecting with our internal stakeholders, and Anna shares a number of ways to overcome this challenge using methods that a lot of us may not have considered before.

For more information, visit: http://artofprocurement.com/marketingtips

bg9ftuar

 

0 Comments
Adding comments is not available at this time.